How do you build relationships when you can't network in person?

So, you want to be a multifamily investor, but… 

You’ve never done a deal before. You don’t feel comfortable approaching potential partners. The pandemic has shut down all of the usual networking events. And you live six time zones ahead of the market where you’d like to invest.

But what if all of these challenges are really just opportunities to grow?

On the latest episode of the Apartment Building Investing podcast, we sit down with Michael Blank and Garrett Lynch to share our simple system for turning virtual events into networking opportunities and following up with the people we meet. 

We explain how we built a thought leadership platform right away and describe what kind of educational content we create. 

Listen in for insight on turning roadblocks into opportunities and making the best of whatever situation you’re in to make your dreams of financial freedom a reality!


KEY TAKE AWAYS

How to turn virtual events into networking opportunities

  • Take a screenshot and follow up on LinkedIn

  • Hop on calls and track potential partners

How Suzy & Michael found virtual real estate events

  • Ask contacts about upcoming or favorite events

  • Intentional search through social media

Suzy & Michael’s system for following up with contacts

  • Ask about goals, send a personalized follow-up email

  • Guide to online thought leadership platform

What kind of educational content Suzy & Michael create

  • Blog on mindset, market trends, and investing

  • Promote on social and send a monthly email

When Suzy & Michael found the time for investing

  • Work until 6 pm UK time and then start networking

  • 20+ calls/week = 600 calls in last 9 months

The team of 6 Suzy & Michael created from networking

  • Partner to serve as boots on the ground in the US

  • Capital raiser, KP, and experienced syndicator

How Suzy & Michael got past their fears of networking

  • Remember that everyone starts in the same place

  • Ask to host meetings for W-2 job as practice

What it’s like for Suzy & Michael to work together

  • Stepped on each other’s toes at first

  • Things improved after clearly defining roles

Why Suzy & Michael focused on content right away

  • Didn’t have a deal, must prove selves different way

  • Mimic successful investors they aspire to be

Suzy & Michael’s advice for aspiring multifamily investors

  • Clearly define goals, get 1% better every day

  • Devote time to ALL aspects of business

Whatever it is, the way you tell your story online can make all the difference.


Listen above or however you choose to listen to podcasts! There is so much to learn in multifamily investing, it is never-ending but always so valuable. Michael and I are always wanting to help and answer any questions along the way. Please do not hesitate to reach out.

Until next time….
Explore More. Adventure Awaits!

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