AREI 125: Multifamily Mastery: Insider Secrets from A Seasoned Asset Manager! with Cyndee Harding
In this episode, we welcome Cyndee Harding, as she talks about, the significance of asset managers, the impact of asset management on properties, the importance of focusing on residents for success. Come join us and listen in!
Cyndee is a former owner of her own accounting practice, specializing in small business consultation. She has over 25 years expertise in understanding profit and loss, asset retention and management as well as helping guide clients to improved business practices, performance, and management.
Episode Highlights
1: Introduction
- We welcome Cyndee Harding to the show and to our adventurous family.
- Her background in asset management and in forensic accounting.
2: The Power of Community Building
Sydney emphasizes the importance of turning acquired properties into thriving communities.
3: Effective Communication: Key to Success
Clear communication is paramount for Sydney. She acts as a bridge between general partners (GPs) and property management, ensuring everyone receives consistent information.
4: Essential Qualities of a Great Asset Manager
According to Sydney, some key attributes of a successful asset manager include:
Clear Communication: The ability to effectively transmit information and instructions.
Attention to Detail: Maintaining a paper trail and ensuring plans are meticulously followed.
Decisiveness: Making informed decisions and owning the consequences.
Flexibility: Adapting strategies based on data and resident needs.
Openness to Learning: Embracing new information and continuously improving.
5: The Importance of Data-Driven Decisions
Sydney stresses the importance of utilizing data to make informed decisions. This includes analyzing financials, resident demographics, and marketing effectiveness.
6: Yin Yang Asset Management Course
Sydney, along with her partner Andrew Suarez, offers a 12-week course called Yin Yang Asset Management. This course equips aspiring asset managers. It covers essential topics like:
Asset Management Fundamentals
Leadership Skills
Templates and Tools for Success
7: Asking Cyndee " the Adventurous Four"
Memorable Quotes:
"Properties we're buying today. You can't just buy them and kind of let them run the course and sell them and make money It's not going to happen. You have to actually manage them and you need a good asset manager to make it happen." - Cyndee Harding
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